by Peter La Fond | Internet Marketing, Small Business Marketing
Using Buyer Personas and Customer Personas is a great way to target new customers and upsell to existing ones. Having a deeper understanding of your customers can help you make acquisition and retention sales much more effective.
by Peter La Fond | WordPress Info
As a WordPress website owner, don’t get caught off-guard with the upcoming Gutenberg update. Gutenberg is a major update coming to the WordPress text editor, and now is the time to prepare.
by Peter La Fond | Website Security
Google’s SSL/ HTTPS strategy influences Search Rank and how visitors perceive your website. As a website owner, don’t get slapped with a “WEBSITE NOT SECURE” notice. Now’s the time to migrate to HTTPS.
by Peter La Fond | Search Engine Optimization (SEO)
SEO affects the visibility of a website on a search engine’s results page. Learn the fundamentals here on how Google ranks websites and web pages.
by Peter La Fond | Website Design
By integrating the Edge browser with Cortana, Microsoft may have found Google’s Achilles heel. And in many ways, Microsoft may have just turned the marketing industry on it’s ear. Is your company prepared?