About Our Team
Who We Are
My Internet Scout, LLC is a digital marketing agency. We specialize in WordPress design, website maintenance, SEO recovery, and online marketing strategy.

A Bit About Our Creative Design Process
Every Internet marketing project is multi-tiered. Our first task is to identify existing issues and flush-out potential pitfalls during pre-production. Then, we lay out solutions as sequenced goals, with each goal carefully defined. And finally, we execute each goal using best practices. Read more about our Production Process here.
Our Value

Strategic Vision
We approach digital marketing projects holistically. Our experience tells us that multiple marketing efforts (intentionally or unintentionally) lead to confluenced results. Our strategies account for this complexity. And with our planned marketing objectives, we ensure business goals are achievable and repeatable.Flexible Delivery
Budgets and time commitments have an influence on deliverables, and every organization has finite resources. Therefore, our business is structured to adapt to the way our customers work and provide options according to a project’s budget.Depth of Engagement
Whether it’s a one-time website fix, a significant web make-over, or an ongoing WordPress maintenance plan, we are available. You can tell us how light to tread or how deep to dive into a project. Do you have a one-off need? Or, are you seeking a start-to-finish turn-key solution? It’s you’re decision on how far to leverage our resources.Founder

Peter La Fond
President & Creative Director
Peter La Fond is the Founder and CEO of My Internet Scout, LLC. Peter’s high technology career has spanned across two decades in Silicon Valley. He’s worked for various high technology firms, ranging from start-up to Fortune 500. Peter is the founder of the San Jose WordPress Meetup, Co-Organizer of WordCamp Wilmington, and speaks about WordPress. Peter graduated from California State University, Sacramento in 1994. Feel free to follow his Foodie Post food blog.

Hillary Hoggard
Creative Director Hillary became a premier special effects artist on Academy Award-winning feature films, such as The Matrix and Lord of the Rings. Clients radiate with a clear and unique message when touched with her tradecraft. After traveling the globe, Hillary landed in Wilmington, North Carolina to raise her two beautiful daughters. She’s inspired by the magical adventures with them at every turn. Hillary received a Graphic Design Degree from the Academy of Art in Chicago.
Cody Woodworth
Design Captain Whether it’s photography or design, applying visual arts to the ‘every-day’ is Cody’s passion. Cody’s creative influence is appreciated across an array of business brands throughout North Carolina. Cody is currently on assignment, traveling the plains of Africa, with camera in one hand and his wife in the other, recording and cataloging Africa’s expansive beauty. Cody is a 2010 graduate of Full Sail University, Florida.
Laurie La Fond
Numbers Expert Laurie grew up at the base of beautiful ski country in Northern Utah. Her extensive bean-counting experience includes KPMG, Siebel Systems and NVIDIA. She has a weakness for West Coast wines and enjoys chasing loose labradoodles down the beach to keep the caloric scale in balance. Laurie has a Master of Taxation (MTax) from Weber State University, Utah.